“Her extensive brand know-how from the world of digital marketing will be a monumental asset for us as we focus on the future sustainability of the coaching sector through digital services like our learning and development platform, ukcoaching.org – which has proven its worth by keeping the sector engaged, connected and motivated during these unprecedented times.
“As a team, we’ll be working closely to provide coaches with even greater access to not only online learning but also face-to-face learning and courses, whether that’s digital or in situ. Digital will be central to driving forwards our partnership strategy, as we seek to welcome other learning and development providers to our platform to support coaches at every level.”
UK Coaching is the brand name of the National Coaching Foundation, and for more than 30 years has, alongside its partners, supported coaches to be the best they can be. In the last financial year, the organisation potentially reached over 50 million people through its #GreatCoaching campaigns, and reached 150,000 coaches through training that benefited society; 200 organisations, supporting the development of their coaching workforce and over 80 coaches, learning on performance development programmes.
Ireland, who is based at UK Coaching’s Yorkshire HQ, is also currently a head judge for the UK Search Awards and Global Search Awards, and will be once again joining the judging panel for the Prolific North Awards 2020.